Engagement 01
Fundraise Preparation
A focused six-week engagement
Strengthen your investment case, build your fundraising materials and prepare a focused investor approach.
Fundraising advisory · Europe ⇄ Gulf
You built something real. Investors can't see it yet.
I'm a former VC who deployed €50M+ across European tech. Now I work alongside founders to sharpen their investment case, build their fundraising materials and run a disciplined fundraising process, from investor targeting through to close.
A 30-minute conversation about your raise and where I can help.
Rohan's previous investment experience
€50M+ Capital deployed
50 Investment committees
600+ Startups analysed
2 Portfolio exits
Why rounds stall
Investor interest isn't turning into commitment.
Maybe you're already in conversations that aren't moving. Maybe you haven't started, but something doesn't feel ready. Three common reasons:
I help you find where conviction breaks down and what needs to change.
- 01
The investment case isn't clear.
Investors understand the product, but don't see a compelling reason to back the business.
- 02
The round doesn't add up.
The amount, milestones and supporting evidence don't tell one consistent story.
- 03
You're pitching the wrong money.
VCs, angels, family offices and private capital all back different things, and a list scraped together from LinkedIn is not a target list. Twelve months can disappear finding out which is which.
How I work
A clear strategy. A disciplined fundraising process.
I work alongside you to prepare the round and support the live raise. Where we start depends on your business, your materials and the conversations already underway.
Engagement 02
Live Fundraise Support
Ongoing support from investor outreach through to close
I help build your investor pipeline, sequence outreach and make selective introductions, with hands-on support through meetings, follow-ups and diligence.
The part nobody teaches
Who to approach first, when to follow up and how to build momentum. It's most of what separates the rounds that close from the ones that stall.
Meet Rohan
I learnt fundraising the hard way first.
Rohan BansalFounder, AvenirX Labs
I've raised capital as an operator and assessed businesses as an investor. Working on the investment side helped me understand what I'd missed while raising.
Investor's Notebook
How investors think.
How founders raise.
Notes on positioning, fundraising decisions and what investors need to believe.
Five Interested Investors. Still No Term Sheet.
Interest costs an investor nothing. Here's how to turn it into a decision.
Read the essay →The Slide That Makes VCs Feel Late
What Deel saw before it was obvious
Read the essay →More from Investor's Notebook
Explore the full collection of essays on building a stronger investment case and navigating the raise.
Browse all essays →Not raising yet? Stay connected through Investor's Notebook. Subscribe →
Before we speak
A few fair questions.
What kinds of founders do you work with?
Founders with operating experience, technical depth or early traction who need help building a stronger investment case and running their raise. That includes first-time fundraisers and experienced founders.
Who don't you work with?
I'm not the right fit if you want only investor introductions, guaranteed funding or a success-fee-only arrangement. If the business needs more validation before fundraising, I'll say so and suggest a useful next step.
When should I start working with you?
You can start before approaching investors or while your raise is underway. Bring whatever materials you have, even if the deck and model are unfinished.
Why not just do this myself?
You can. Most founders do, and it takes longer than they expect, DocSend's pre-seed data puts the average unsuccessful raise at around five months of pitching.
The real cost isn't the months. It's that every investor you pitch badly is one you can't easily go back to. There are perhaps forty funds that genuinely fit your stage and sector, and a first meeting only happens once. I help you spend that time getting second meetings rather than rewriting the deck, and walk into each one knowing what you'll be asked.
How do your fees work?
A paid retainer based on scope, with an agreed success fee where applicable. I outline the terms after understanding the work required.
Your next step
Let's look at your raise.
A 30-minute conversation about where you stand, what you're trying to achieve and whether I'm the right person to help.
Book a fundraising reviewPrefer email? rohan@avenirxlabs.com